AdColony Senior VP APAC Tom Simpson discusses how marketers can leverage 5G opening up the gaming industry to create mobile versions of popular games and lowering barriers of entry to reach new players and ecosystems.
AdColony Senior VP APAC Tom Simpson discusses how marketers can leverage 5G opening up the gaming industry to create mobile versions of popular games and lowering barriers of entry to reach new players and ecosystems.
Adjust Director Southeast Asia April Tayson shares some key insights for hyper casual gaming apps developers to consider before jumping into the game.
The latest report from Adjust and Unity Technologies charts the rise of the blockbuster app genre, as hyper casual games achieves massive growth in Q1 2020.
According to the latest research by Limelight Networks, mobile gaming services is a hit among gamers – powering the demand for edge services for real-time, interactive gaming.
According to a recent report by Grand View Research, the Virtual Reality is on a growth trajectory that will not only open new markets across sectors, it may also play a role in shifting long-held social and cultural norms.
Liftoff releases its annual Mobile App Trends Report on the booming app economy. The report claims a cultural shift in consumer purchase behaviour, as subscription rates jumped more than 1.5x YoY.
Liftoff’s 2019 User Acquisition Trends & Benchmarks report points to casual games driving industry growth; dominating downloads across markets and attracting new users at unprecedented rates.
With over 50 million users world-wide, it’s been a busy quarter for Razer as it gears up for a smooth roll-out of Razer Pay across Southeast Asia in 2019 with recent announcements to develop a blockchain-based remittance application proof-of-concept with the United Overseas Bank; a new strategic alliance with digital security firm V-Key and Razer Pay’s acceptance on NETS unified POS terminals set to launch in Singapore in Q1 2019.