Adjust Team Lead Fraud Specialist Pola Vayner says while Machine Learning can spot patterns of data that are too complex for humans to notice, as its a relatively new technology, it is not yet able to discern which traffic to reject.
Adjust Team Lead Fraud Specialist Pola Vayner says while Machine Learning can spot patterns of data that are too complex for humans to notice, as its a relatively new technology, it is not yet able to discern which traffic to reject.
Adjust Director Southeast Asia April Tayson shares some key insights for hyper casual gaming apps developers to consider before jumping into the game.
Adjust and Liftoff's latest report on the rapidly-growing market of mobile app commerce shopping apps claims historic engagement with 40% boost in purchase rates as mobile shopping takes pole position.
The latest report from Adjust and Unity Technologies charts the rise of the blockbuster app genre, as hyper casual games achieves massive growth in Q1 2020.
The latest Mobile App Trends Report by Adjust suggests that marketers are beginning to reverse a freeze in ad-spending on user acquisition as shoppers return to pre-COVID consumption patterns. This follows an overall recovery in digital ad spending in general, as the economy prepares for more activity.